The role is covered in the following locations: Coventry, Gloucester, High Wycombe, Hemel, Milton Keynes, Northampton, Oxford, Reading, Swindon

Company Information

Marketing Role: Marketing Campaigns Manager , Clinical Diagnostics

Wonderful opportunity to build and deliver the go-to-market campaign strategy of future clinical diagnostic products!
Core Responsibilities:
Using a multi-channel approach to improve authentic stories for the use of nanopore technology by our growing and innovative scientific customer community.
Develop and handle outbound marketing campaigns to raise awareness and generate leads in existing and new markets.
Work across marketing channels to deliver targeted outbound marketing messages and develop successful lead generation activities.
Support the Diagnostics team to develop and deliver key marketing activities to a clinical audience.
Work with Digital Marketing Lead to measure impact of campaigns and apply learning to future outbound marketing activities.
Work with Campaign Executive to deliver an extensive third-party marketing programme.
Write engaging and compelling email, website and social media content.
Work with CRM and automated marketing platforms to ensure targeted marketing approaches.
Work with external creative partners to deliver campaign content, eg. video, animation and graphics.
Identify trends and opportunities to develop innovative and engaging communications.

09 Dec 2022

James Mawby

Science Recruiter +44 1494 818 017

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scientific    healthcare    assistant    executive    brand awareness